Laura Elizabeth Pohl

Branding and business cards for humanitarian photographer and filmmaker Laura Pohl in celebration of her move from Washington, D.C., to Kigali, Rwanda.

Laura wanted a simple and cheerful visual identity that reflected professionalism and optimism as she embarked on her new adventure as an independent photographer in Kigali. I chose an eye-catching yellow as her signature color then paired it with a palette of grays that would allow her color photography and videos to take center stage on her website and other marketing materials.

I hired designer extraordinaire Tippi Thole of Bright Spot Studio to give my business a fresh new look. She was amazing. Not only did she create a new logo and cards for me, she helped me decide on colors and then developed a whole style guide for my brand.”
— Laura Pohl

Business cards for Laura Elizabeth Pohl by Tippi Thole of Bright Spot Studio

Branding for Laura Elizabeth Pohl by Tippi Thole of Bright Spot Studio